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However, the hyper-casual genre is still top of its game…īear with us. The run-up to Christmas was a particularly rosy period for the sector (which suggests studios are ramping up their marketing campaigns around this period). As you can see, the number of people playing titles in this genre is generally on the rise, and has increased by over 50% in the last year alone.
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CANT PLAY CRITICAL OPS GAMEROOM UPDATE
An update on DAU (daily active users) The casual gaming genre is boomingĭAU (daily active user) stats are looking pretty good for casual games. Unlike other genres, it has a more impulsive gameplay style, so always bear in mind that gamers might have shorter game sessions than other types of games. This metric can seem disappointing but remember – hyper-casual gaming is known for being a quick and easy form of entertainment.